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Wednesday, August 9 • 2:00pm - 3:15pm
Stop Using Waterfall Goals: How OKR can help you focus on Value instead of features (Felipe Castro)

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Even though companies are using Agile for delivering software, when it comes to goal setting the waterfall mindset is still the norm. Most organizations use an annual, top-down process to create a set of static goals that is in direct conflict with Agile.
Waterfall goals permeate Agile, turning teams into "feature factories" with no focus on business results. Instead of points and velocity, teams should be measuring actual value. Rather than following a fixed roadmap with long feedback cycles, they should quickly validate hypotheses.
The alternative is OKR (Objectives and Key Results), the Agile goal setting framework adopted by Google and others. But as with any other tool, OKR can be misused - tracking activities instead of results.
This talk will show how OKR can take Agile to the next level, creating autonomous teams driven by value and not by the opinions of the stakeholders. I will also share a model to help companies make the transition from "working software" to "valuable software."

Learning Outcomes:
  • Understanding that goal setting is still mostly a waterfall process.
  • The need to evolve Agile to focus on value instead of features.
  • How to create OKRs.
  • Using OKR to complement Agile and Lean.
  • A model to transition from delivering "working software" to "valuable software."

avatar for Felipe Castro

Felipe Castro

Partner, OKR Coach, Lean Performance
Felipe founded Lean Performance in 2014 to help companies transform how they set goals by abandoning the waterfall, command&control mindset and embracing an agile approach for goal setting. He's a global thought leader in Goal Agility, the intersection between Agile and OKR. | | Felipe believes that Agile is on the eve of a new wave that will reshape organizations and empower teams to do work that is more engaging and valuable... Read More →

Wednesday August 9, 2017 2:00pm - 3:15pm
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